“Since business, banking, and groups have taken the upper-hand today, decision makers follow finance more so than creative direction, even if they are sensitive to it. Obviously to ensure the longevity of an investment, a brand has to carry a stable value. A designer has to materialize that brand name. People still need and want a creative voice and face, an embodied presence. The creative has to be someone ‘promotable’. It’s probably the same with actors.” Nicolas Ghesquière in 032c
Bedside table
The story of Nicolas Ghesquiere, 032c >> Father – Karl Ove Knausgard >> Philip Treacy by Kevin Davies >> The Bad Boy Brand – The Rise of Vice Media by Lizzie Widdicombe, The New Yorker >> 'Owning Art – The Contemporary Art Collector's Handbook' by Louisa Buck & Judith Greer >> 'Dance Macabre – Behind the Attack at the Bolshoi' by David Remnick, The New Yorker >> 'Collection Manders – Simplicty and serenity' by Museum van Bommel van Dam
Well done thierry! looks very good curious who will be interviewed in 2013!